As we prepare to start 2024, let's take a moment to reflect on our product's journey over the past 12 months.
Building on the momentum from 2022, we've continued to innovate and evolve, guided by invaluable customer feedback and insights. Taking the time to listen to our user base has led us to develop significant enhancements to make 4Degrees a more powerful platform for deal-driven teams.
2023 was particularly exciting as we introduced several key features designed to empower our users further. Among these new capabilities are the comprehensive deal lifecycle reports, which provide insightful analytics and overviews, and our newly launched email campaigns feature.
Additionally, we've significantly enhanced our deal list performance, ensuring a smoother and more intuitive user experience. Another milestone was the implementation of granular sharing settings, offering users more control and customization over the amount and type of data teams can share with each other.
Reviewing these developments reminds us of our commitment to constantly pushing the boundaries of what 4Degrees can achieve.
Let's dive in and look at some of the product features we added in 2023.
Deal Lifecycle Reports
The Deal Lifecycle Report is a new reporting feature that provides granular insights into how deals progress over time. This report enables your team to analyze the historical data of deals, understand how long they remain in each stage, and identify their current status.
Some of the insights you can gather from the deal lifecycle report are:
- Identify where deals may be getting stuck in your pipeline
- Identify what types of deals tend to end in investments versus lost or passed deals
- Easily calculate the conversion rate of each stage
- Visualize how your deals have progressed in a given time frame.
You can easily access and customize this report, adjusting time frames and data columns to suit your firm's needs. The report can also be exported in various formats for further analysis.
Deal List Performance Upgrades
As we work to provide you with a better user experience, 2023 saw a significant performance upgrade to one of our most used features: the Deal List. Our engineering team focused on accelerating the deal list loading times. This enhancement ensures a seamless and faster experience, particularly when running extensive deal lists.
The faster load times improve the overall user experience and enable more efficient data management and access, leading to quicker decision-making and a more productive workflow.
New Mobile App
We are excited to have unveiled the latest version of our mobile application, which is available for both Apple and Android users.
This latest update is focused on enhancing your on-the-go experience, making it simpler and more efficient to manage your professional relationships and deals, no matter where you are.
With a user-friendly interface and improved functionality, the updated app ensures you have the essential tools of 4Degrees at your fingertips. Whether traveling, in meetings or away from your desk, the 4Degrees mobile app keeps you connected and in control.
Granular Sharing Settings
This feature was created to give firms more options over the level of information that can be shared with their team members. By enabling selective sharing, it allows for a more strategic and secure approach to data access.
Team members are granted access strictly on a 'need-to-know' basis, ensuring sensitive information, interactions, and other crucial data are shared responsibly.
More granular sharing settings enhance data security and streamline internal communication, preventing information overload and focusing on relevant data for each team member.
4Degrees Campaigns (Mass Email)
The 4Degrees Campaigns feature is an exciting addition to the product that changes how your team manages email outreach. This new module empowers you to craft, deploy, and analyze email campaigns directly within the 4Degrees platform.
It's a game-changer for those looking to personalize their communication and foster stronger connections in their network. The feature simplifies the process of engaging contacts, ensuring that each message is both impactful and meaningful.
For venture capital and private equity, it's great for prospecting, nurturing existing relationships, engaging with limited partners, and building your fund's brand through targeted email newsletters. Investment banking and corporate development teams can leverage Campaigns to reach out to potential buyers and sellers, stay top of mind with their network, differentiate their firm, and invite stakeholders to events.
You can find more information here for a complete overview of how this feature can enhance your email strategies.
Celebrating Our 2023 Milestones and Looking Ahead
As we step into 2024, let's pause to appreciate the journey of 4Degrees in the past year.
Driven by our commitment to innovation and customer feedback, 2023 was a year of growth. The introduction of intuitive features like Deal Lifecycle Reports, enhanced Deal List Performance, Granular Sharing Settings, and 4Degrees Campaigns have elevated user experience and set a precedent for our future endeavors. As we look ahead, 2024 promises to bring even more new and exciting updates to the 4Degrees product, continuing our journey of transforming professional networking and deal management.